Our mission is simple, to promote black women entrepreneurs through this website positiveblacksisters.com and black women authors through blackwomenauthors.com We achieve this mission using a combination of tools and services including but not limited to: social media posts, flyer posts, press releases, search engine marketing, and more.
Let's face it, marketing a website is an investment, depending on the keywords chosen and demographics, it could get a little expensive. This is where we help and assist you. Think of these websites as a digital mall where a lot of vendors share in the exposure of the main vendor. Of course we can offer individual marketing services to those who want to gain more exposure and site traffic.
Your website or blog is your pathway to reach out to the world with what you have to offer. But it is important that your site gets found. This platform provides the opportunity for promoting your website/blog/book. Entrepreneurs can share links to their sites along with insightful screen-shots that provide your target audience a picture of what you have to offer.
As the world becomes an increasingly competitive place, women of color need the right platform to promote their business. Today’s Positive black entrepreneurs are energetic and full of innovative ideas. Each week we scan the internet looking for interesting books and websites to be included in our network. We submit our findings to our webmaster and he does his magic.
Everyday our team looks for positive news that focuses on “Black Women and Black People”. We share this information throughout our network, which attracts new visitors to our websites as well as Positive Black Sisters and Black Women Authors.
Our site listing services are like being listed in a traditional mall. We've outlined a few examples below.
Traditional Digital Mall - Anchor stores like Belk, JCPenny, Dillards, DSW, Macy's, Forever Diamonds, Kay Jewelers and more are used to attract seasoned shoppers. We use celebrities, famous people, best selling authors and more to attract.
Positive Black Sisters- We use celebrities, famous people, best selling authors and more to attract people throughout our network.
Traditional Digital Mall - Creates major ads for the main mall with the opportunity for the anchor stores to participate in the marketing.
Positive Black Sisters- Create exposure through the major search engines with the opportunity for the "site listers" to participate int he exposure and marketing.
Traditional Digital Mall - They attract additional shoppers by creating holiday flyer's, inviting DJ's and other notables to showcase the anchor stores.
Positive Black Sisters- We attract additional visitors by providing old school music videos, comic videos. In addition, we provide useful health information and random holiday flyer's.
Compare Us To A Traditional Mall
There are anchor stores (Macy's, JCPenny's, Belks, Dillards, etc.) which attracts visitors, and inside you have other tenants. The owner of the mall places advertising in the major newspapers and sends out flyers. A traditional mall leases out space inside the mall, we provide listings and featured pages to people that want to take advantage of the exposure generated. A traditional mall promotes the individual stores on a weekly basis. We promote our listings, pages, etc. on a weekly basis.
We've created a way for you to gain immediate exposure until you can afford to do some individual marketing or advertising on your own. We have anchor stores (we call them featured listings) that are used to attract visitors. Inside this mall we have other tenants. We market this mall to the major search engines and directories, and just like a traditional mall, we send out posts to attract more visitors on a weekly basis.
Step 1. We market our websites to the major search engines using a variety of keywords using a professional company with over 20 years of marketing experience. Once people search and finds these websites, they have access to the books/blogs/websites that are listed in these websites.
Step 2. We place books/blogs/websites on individual pages to be seen by site visitors.
Step 3. We create press releases for both of these websites and submit them to popular press release directories.
Step 4. We promote both sites, individual pages, books/blogs/websites, sample press releases and section pages through social media on a daily basis.
In order to increase your sales, you need to increase your exposure. This is done through social media activity, advertising or organic search marketing. Let's face it, marketing a website is an investment, depending on the keywords chosen and demographics, it could get a little expensive.
The site listing and posting services on this website is close to the next best thing. Positive Black Sisters and Black Women Authors are clients of a larger network. We market each month to the major search engines and directories.
In order to increase your sales, you need to increase your exposure. This is done through social media activity, advertising or organic search marketing. Let's face it, marketing a website is an investment, depending on the keywords chosen and demographics, it could get a little expensive. We know this because we have marketing clients who invest from $300-$700 a month on organic and search engine advertising. A lot of people just don't have that kind of investment.
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